How to Create a Social Media Optimized Niche Review Site
Starting a niche review site requires a lot of time and effort. You have to do research, find profitable keywords, write quality content, and try to get traffic to your website.
But even after doing hard work, many people find it difficult to get good traffic to their site and hence fail to make money from it. There may be many reasons behind it. However, one of them is not optimizing the website for search engines and social media sites.
If you are using WordPress, you will find a lot of themes which are SEO optimized. However, finding a theme for your review site which is social media optimized is tough.
In this article, I will introduce you to the Social Review Theme which is optimized for both search engines and social media sites. When this theme is integrated with the Social Review Engine plugin, it becomes very easy to create a powerful and mobile-ready product review site in any niche you want.
Social Review Theme
If you are looking to create a niche review website, Social Review theme is the best fit. It is a social media optimized theme with a lot of features which will help you in creating your niche site.
This clean coded theme has been built using the popular Twitter Bootstrap Framework. It is also a cross-browser compatible theme. So your website will open seamlessly on major web browsers.
Once you have purchased the theme, you may use it on as many sites you want – thanks to the unlimited site license. Not only that, you will also get lifetime support and upgrades for free.
Let me discuss some of the important features of this theme:
Having a responsive website is a must in today’s world. This theme is completely responsive, even the slider on the homepage is responsive. So your website will work perfectly on laptops, desktop computers, mobiles, and tablets.
Styling the content is very easy with this theme. You can change font and size of the content and headings from the theme panel. Google font is also included with this theme. Also, you have 30 pre-defined color schemes to choose from. Not only color, you can add a custom background image or change the background color of your website.
The developer of this theme has taken special care on the SEO part. This theme is SEO optimized and thus helps in ranking your content. Proper use of Heading tags and hNews microformat has been made.
Advanced Theme Admin Panel
This theme comes with an advanced theme options panel using which you can customize your website easily and quickly. You can change colors, fonts, layouts, favicons, and more.
This theme is WPML compatible and thus gives you the option to translate the text in your website to another language. This option is included in the theme options panel.
No one likes slow loading sites – be it your visitors or Google. Don’t worry, Social Review theme is also a performance optimized theme, thus your website will load quickly.
Now that we know why the Social Review theme is perfect for any niche site, it’s time to discuss about the Social Review Engine plugin.
Social Review Engine Plugin
Social Review Engine is a feature rich and powerful product reviews plugin. The Social Review Theme can be easily integrated with this plugin to create a social media and SEO optimized niche review site. This plugin also works seamlessly with other themes, in case you don’t want to change your existing theme.
This plugin provides Rich Snippet Microformat supported SEO optimized reviews. This ensures that each of the ratings and reviews is indexable by Google and Bing as ratings and not as HTML content.
You can download Social Review Engine from WP Social website and install it on your WordPress backend. Once installed, you will find a menu named Review Engine on the sidebar of your Dashboard. You can add new reviews by clicking on Add New.
Below the content editor, you will find the settings for the individual review page. Each of the options in this box has been explained properly in the box itself.
Every time someone submits a review on your site, they will have the option to share it on social media sites like Facebook, Twitter, Google Plus and more. This will bring targeted traffic to that page. Also, social shares will help in increasing the search engine rankings.
This plugin also allows you can add the reviewer to your mailing list. You can also send post review email to the reviewer and continue to engage with him.
If you are running an online store or planning to start a new one, you will definitely use the popular WooCommerce plugin. Social Review Engine works perfectly with it and replaces the default WooCommerce review system with its own rating system.
As you can see, creating a social media and SEO optimized niche review site is quite easy using the Social Review theme and Social Review Engine plugin.
Apart from these, you can also use two plugins – WP Social Traffic Blaster & WP Social SEO Pro on your website to take it to the next level. While the first one helps in increasing social shares and brings targeted traffic to your website, the other makes your WordPress site optimized for social networking and video sites.
WP Social Traffic Blaster
One of the best ways to get more social shares is through the use of content lockers. All you have to do is lock a portion of the content and ask your visitors to share the content on their favorite social media platform in order to gain access to the locked content.
WP Social Traffic Blaster is a content locker plugin that can lock anything on your website and this helps in getting targeted traffic to your website. Social shares not only helps in getting traffic but also plays an important role in increasing your search engine ranking position.
You can lock important content on the review pages of your niche site using this plugin. But do not use it everywhere. It will be annoying for the visitors.
Once you have downloaded the plugin, install it on your WordPress website. You will find the Content Locker icon on your editor. When you click on it, a window will open up, just like the following:
Write the content, you want to lock, on the editor provided in this window. Also, select the content locker box color, add the locked message, and enable the social networks you want to use. Once done, click on Insert Shortcode.
If someone wants to view the locked content, they will have to share the article on Twitter, Facebook or Google+. Thus, you will get a good amount of social traffic to your niche review site and this will increase your chances of making more profit.
WP Social SEO Pro
WP Social SEO Pro helps in optimizing your website for Facebook, Twitter, Google Plus, Pinterest, Schema.org Rich Snippet Microdata, Video SEO, and more. That means you have the option to customize exactly what each social network actually shares from your website.
Are you using WordPress SEO by Yoast or All in One SEO plugin? Don’t worry, WP Social SEO Pro can easily integrate with these plugins and make your website social media optimized.
Next time you plan to start a review site, use the Social Review Theme and Social Review Engine plugin to do so. You may also use the WP Social Traffic Blaster to get more social traffic by locking your content. And you can optimize your website for social media and video sites using the WP Social SEO Pro plugin.
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